It all began when Shrey, a Delhi native surrounded by processed foods, reconnected with his friends- brothers Rajbir and Kuldeep, on their ancestral farm in Haryana. There, desi cows and time-honoured superfoods like pure desi ghee, fresh milk, kacchi ghani oils had always been part of their family’s everyday life, crafted with care the traditional way. But they saw a bigger need: families across India craving that same honest purity amid a world of misleading labels. Driven by this, they built Originally Desi, a brand dedicated to reviving and sharing these ancient Indian superfoods with health-conscious homes across India.